Digital Transformation: Aligning Supply Chains with Business Objectives

In this guide we cover actionable tips and approaches that you can take to lead transformation across your organization.

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Transformative digital technologies like machine learning and generative AI are changing the technology landscape in a way that hasn’t been seen since the rise of the World Wide Web in the 1990s. Companies of every shape and size are being challenged to apply these technologies in ways that go beyond low hanging fruit and bring new paradigms to their industries.

Companies that succeed in discovering new customer experiences and innovative business model improvements stand to be the Ford Motor Company or Amazon of the next generation, while those that miss the boat risk the fate of Sears & Roebuck or Kodak.

As supply chain leaders, we’ve become experts in applying technology to make focused, localized changes that have brought incredible improvements in efficiency across every aspect of our organizations. Faxed purchase orders were replaced by emails and then replaced again by collaborative order management systems. Clipboards and pick tickets were replaced by warehouse management systems and handheld scanners and then replaced again by robotics and drones.

In the context of digital transformation, these localized improvements aren’t enough. Instead, we must carefully consider where our supply chains fit within the customer journey and collaborate across departments to create new value through innovative products and experiences.

In this guide we cover actionable tips and approaches that you can take to lead transformation across your organization. Within each section we’ve included specific advice for both internal supply chain teams and logistics service providers (freight forwarders, 3PLs, customs brokers, carriers, etc). Wherever it applies, we’ve also noted tips that are well suited for large enterprises and small or medium sized businesses (SMBs) since scale and resource availability deeply impact the shape of your journey.

Download the guide to dive into digital transformation!

Download the Guide
Molly Evola, Marketing Manager
By Molly Evola
written on June 11, 2024

Molly is a Marketing Manager at Chain.io.

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